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With extremely life-like motility in the water as well as authentic coloration, these lures are sure to fool fish into biting on your line. Berkley Gulp! Saltwater baits are made from natural ingredients that release 400 times more scent than plastic baits. Formulated especially for ocean gamefish, Berkley Gulp! Saltwater is so potent it can actually OUTFISH live bait. Plus it's 100 percent biodegradable for a cleaner environment.

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Gulp! Alive! Minnow Soft Bait Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the jar to ReCharge its effectiveness. You don't have to deal with the hassle of live bait anymore try Gulp! Alive! and fish the revolution.

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